Brand
Combination Mark
The Combination Mark is the unified form of our logo, combining both the SF Flame and the Word Mark.
- Primary Use: This is our primary logo to be used in most branding applications.
- Integrity: Do not separate the elements or alter their configuration.
- Backgrounds: Ensure contrast with the background for clear visibility, avoiding busy patterns or clashing colors.
.png){kind=logo}
Letter Mark
The SF Flame is the core visual element of our brand, representing the spark of creativity and the fiery spirit of our StoryFire community.
- Usage: Ideal for platforms where space is limited or when the brand has already been established.
- Color Variations: Ensure that the color remains consistent with our official palette to maintain brand recognition.
Word Mark
The Word Mark is the textual representation of our brand name, styled in a unique font that complements the SF Flame.
- Usage: Use the Word Mark when the brand name needs to be recognized independently from the visual elements.
- Consistency: Do not alter the font or the arrangement of the letters to ensure consistent brand representation.
- Scaling: Scale proportionally for different sizes to ensure readability and brand integrity.
.png)
.png)
Blaze Token
The Blaze token, represented by a distinctive icon and logo variant, is the cryptocurrency that powers StoryFire.
Blaze Logo
- Employ for marketing materials, promotional content, and official documents that require a more prominent display of the Blaze currency.
- Suitable for usage in larger digital displays, such as website headers or cryptocurrency exchange listings (If visibility is not affected)
Blaze Icon
- Use for in-app currency displays, wallet icons, and transaction indicators.
- Ideal for small-scale applications where space is limited, like mobile screens or user interface icons.
Logo Spacing
Maintaining the integrity of the StoryFire logo includes respecting the space around it. Proper spacing ensures our logo's visibility and impact.
Colors
Color is a powerful tool for brand recognition. The StoryFire brand colors have been carefully selected to convey our vibrant and creative spirit.
Typography
Typography is an essential aspect of our brand’s visual identity. It communicates our message with clarity and establishes a consistent brand voice across all mediums.
Primary Typeface
Partner
The StoryFire logo represents our collaborative and innovative spirit. It's important that our logo is displayed correctly with our partners to maintain the integrity of our brand identity.
What not to do!
When using the StoryFire brand elements, there are specific practices to avoid to maintain the integrity of the brand.
